Does Disclosing AI Use Hurt Sales?

First-month review change with AI disclosure

-45.12

Controlling for genre, release month, price band, publisher backing, and developer track record, games disclosing AI use receive

-45.1 % different first-month reviews (95% CI -49.5 % to -40.4 %, n = 17,929 ).

Is the penalty changing over time?

No Results

If buyers of AI-disclosed games play just as long and rate just as highly, the sales gap is store-page avoidance rather than product quality.

No Results